On March 17, 2026, Asst. Prof. Sirimonbhorn Thipsingh, Dean, Khon Kaen University International College, attended the Press Screening and grand premiere of the film “Phra Mai” at Major Cinema, Lotus Khonkaen Nonmuang.
This event serves as a significant step in supporting the creative industries and regional arts and culture. The premiere was well-attended by distinguished guests and members of the press. KKUIC recognizes the vital importance of driving Soft Power and utilizing film as a medium for international communication.
KKUIC remains committed to supporting all cultural initiatives through entertainment media, aiming to elevate local stories and heritage to a global audience.