CENTERS & SERVICES
Center for Sustainable Innovation & Society (SIS)
About
SUSTAINABLE INNOVATION AND SOCIETY
The Center for Sustainable Innovation and Society (SIS) was established by Khon Kaen University’s International College with the primary aim of conducting research and promoting practical solutions for societal benefit. Aligned with the United Nations’ Sustainable Development Goals (SDGs), SIS focuses on reducing inequality (Goal 10) and promoting sustainable consumption and production (Goal 12). Through interdisciplinary collaboration and cutting-edge research in sustainable technologies, SIS strives to address global challenges and create a more equitable and resilient future. The center also empowers communities, advocates for sustainable policies, and raises public awareness to drive positive change toward a sustainable world.
a little effort towards saving the environment is better than no effort.
Impact
Researching in the areas of people, prosperity, and planet is crucial for addressing various global challenges and promoting sustainable development. These areas encompass a wide range of topics, and conducting research in these fields can lead to valuable insights and innovative solutions to improve the well-being of individuals, societies, and the environment.
- People: Research in this area can lead to significant improvements in people’s lives. It can result in advancements in healthcare, education, and social well-being, leading to better quality of life, increased life expectancy, and reduced poverty and inequality.
- Prosperity: Research focused on prosperity can foster economic growth, innovation, and sustainable development. It can lead to the creation of new industries, job opportunities, and enhanced economic stability, ultimately raising the standard of living for individuals and communities.
- Planet: Research addressing environmental issues is crucial for the preservation of our planet. It can drive advancements in renewable energy, conservation efforts, and sustainable practices. This research is vital for mitigating climate change, protecting biodiversity, and ensuring a healthier environment for current and future generations.
Our Goals
SIS focuses on two primary goals
- Generating New Research
We aim to create cutting-edge research that pushes the boundaries of human understanding and knowledge in various fields.
- Applying Research for the Betterment of People, Prosperity and the Planet
SIS utilizes our research and innovation projects to benefit people, foster prosperity, and contribute to the well-being of our planet. By putting our findings into action, we seek to make a positive impact on society and the environment.
Research and Collaboration
- Research Theme: Sustainable Business and Innovation
SIS focuses on developing environmentally and socially responsible practices within the business world. We aim to create long-term value by balancing economic, environmental, and social impacts. Through innovation, SIS helps companies to find novel and efficient ways to reduce resource consumption, minimize waste, and create products and services that positively contribute to the well-being of society and the planet. By integrating sustainability principles into their operations, businesses can achieve competitiveness, resilience, and lasting success in a rapidly changing world.
- Research Collaboration
Collaborations with multiple institutions and organizations can bring diverse perspectives, expertise, and resources to a research project. Each partner can contribute unique insights and methodologies, leading to more comprehensive and impactful outcomes.
Our Collaborations
Mekong Institute (MI)
The Mekong Institute is a regional intergovernmental organization based in Khon Kaen, Thailand, specializing in capacity building and research in the Greater Mekong Subregion (GMS). Collaborating with the Mekong Institute demonstrates a commitment to addressing socio-economic and development challenges in the GMS through applied research, knowledge sharing, and skill development programs. This partnership will likely involve joint projects, policy research, workshops, and training initiatives aimed at fostering sustainable development, economic growth, and regional cooperation in the Mekong region.
Principles for Responsible Management Education (PRME)
The Principles for Responsible Management Education (PRME) is a United Nations-supported initiative that brings together business schools and academic institutions worldwide to promote responsible management education. This collaboration indicates a commitment to integrating principles of sustainability, ethics, and social responsibility into business education and research.
University of Southern Denmark (SDU)
The University of Southern Denmark (SDU) is a renowned institution of higher education and research located in Denmark. This collaboration likely involves joint research projects, academic partnerships, and knowledge exchange initiatives. Such collaborations are common in academia and often aim to leverage the expertise of both parties to address complex research questions and foster academic progress.
University of York
The University of York is another distinguished institution, located in the United Kingdom. Partnering with the University of York may entail similar activities, such as collaborative research projects, faculty and student exchanges, and joint workshops or conferences. The specific fields of research and the scope of collaboration may vary based on the shared interests and strengths of both institutions.
University of the West of England Bristol (UWE Bristol)
UWE Bristol is a well-regarded university located in Bristol, United Kingdom, known for its research and teaching excellence. A research collaboration with UWE Bristol suggests that your organization is partnering with this university to conduct joint research projects, share knowledge, and collaborate on academic and research activities.
By joining forces with these esteemed institutions and organizations, the research collaboration can make a significant contribution to knowledge and promote responsible and sustainable practices in the academic and business communities. It’s essential to leverage each partner’s strengths and expertise to achieve the best possible outcomes for our research endeavors.
Our Past Projects
Ugly Veggies
Ugly Veggies – Innovative Marketing Campaign and ecommerce platform is supported by the Program Management Unit for National Competitiveness Enhancement (PMU-C). The project aims to change consumers’ perception of ugly and discarded vegetables, promoting sustainable consumption. Through online and offline advertising campaigns, the initiative encourages consumers to value the nutritional worth of these less attractive vegetables.
Circular Economy X Creative Economy – The Management of Losses and Residues from Mango Processing Industry in the Northeast Region
The “ESAN Circular X Creative Economy” research project focuses on creating a business model for the circular economy and creative economy, utilizing waste from the mango processing industry in Thailand’s northeastern region. It aims to promote waste reuse to enhance business value and raise social awareness. The project aims to (1) create a business model for waste management based on the circular economy and social entrepreneurship and (2) develop innovative uses for the waste through six sub-research projects, including mango waste management, innovative mango seed butter, paper from mango peels, vegan leather from mango pulp, handicrafts from waste, and implementing a circular economy model in the mango processing supply chain.
Research
Publications
Exploring the Influence of Green Message Framing on Perceptions of Motive, Warm Glow and Willingness to Pay Premium at Restaurants
Exploring moral hazard and adverse selection in the context of greenwashing and organic product consumption
Back to the table: how omnichannel social media marketing returns customers to restaurant locations
Unveiling the determinants of alternative payment adoption: exploring the factors shaping generation Z’s intentions in Thailand
Nutrient retention and availability of biochars prepared by co-pyrolysis of vinasse with sugarcane filter cake
Research on the Construction of Evaluation Criteria for Balanced Development of Compulsory Education Policy in China
Crafting Wonder: The Art of Jiuge in Picture Book Design for 10- to 12-Year-Old Children’s Mythological Exploration
The Influence of Passion and Grit on Organisational Citizenship Behaviour in the Educational Service Sector
Temperature-Dependent Phosphorus Speciation and Release from Magnesium-Rich Biochars
Marketing the Community-Based Eco-tourism for Thai and Chinese under the New Media Era for Local Authorities
Vietnamese diaspora in Thailand and the making of transnationality
Lefebvre’s Spatial Ternary Theory in Regional Planning of Mulan Retirement Community
CARBON-SILICA COMPOSITE AS ADSORBENT FOR REMOVAL OF CATIONIC DYE (METHYLENE BLUE)
Enhancing Employee AssistancePrograms for Stress Management inThailand: Employees’ Perspectives
New naphtho[2,1-b]furan-2,5-dione and isocoumarin derivatives from bambusicolous fungus Gelatinomyces siamensis
Co-creation as open innovation and its impact on environmental performance: Comparative insights from university and vocational students
Differential physiological responses to salt stress in rice landraces in Thailand
The impact of temperature on hatching rates of diapause eggs and subsequent development in a tropical freshwater copepod, Mongolodiaptomus malaindosinensis (Copepoda: Calanoida)
Cross-border integration and cultural inheritance: the historical evolution and artistic innovation of Chinese Peking Opera films
Is a web-based Thai version of the work-related quality of work-life scale-2 a reasonable alternative to the paper-based version?
Unlocking the secrets of green semiotics: The revolutionary power of eco-symbols in transforming consumer perceptions and catalyzing behavioral shifts in emerging markets
Sretthaplomacy: Thai Foreign Policy in the Age of Srettha and Beyond
Environmental messaging, corporate values, online engagement and purchase behavior: a study of green communications among eco-friendly coffee retailers
Young women’s sustainable fashion consumption in China: A qualitative study using the theory of planned behavior
A description of a new species of Mongolodiaptomus Kiefer, 1937 (Copepoda, Calanoida, Diaptomidae) from Thailand with an up-to-date key to the genus
Chapter 15: Advances in entrepreneurial orientation and firm performance in tourism: a bibliometric study
Enhancing Sustainable Food Innovation through Consumer Participatory Co-Creation: A Case Study on Plant-based Dietary Snack Bars in Thailand
Influential Factors Affecting the Intention to Utilize Advance Care Plans (ACPs) in Thailand and Indonesia
The role of smart governance in ensuring the success of smart cities: a case of Thailand
Engineered Biochar Derived From Grass Jelly Tree Waste
OUR TEAM
ASST. PROF. WUTTIWAT JITJAK
PROJECT ADVISOR
ASST.PROF. SIRIMONBHORN THIPSINGH
PROJECT ADVISOR
ASST. PROF. DR. CHAVIS KETKAEW
PROJECT ADVISOR
Assoc. Prof. Dr. Phaninee Naruetharadhol
DIRECTOR OF SUSTAINABLE INNOVATION & SOCIETY
Sasikorn Wongsaichia
RESEARCH ASSISTANT
Wutthita A. Srisathan
RESEARCH ASSISTANT
SIRINAPHA PHONSIRI
GENERAL ADMINISTRATION OFFICER
